Why Editorial Group Portraits Are Emerging as a Wedding Photography Trend in 2025

Editorial group portraits are starting to make their mark in 2025 wedding photography. More couples are moving away from traditional group lineups and leaning toward a more stylised, fashion-inspired approach that brings a refined edge to group shots. At Emotions and Math, we’ve been incorporating this editorial style into our group portraits for some time now, using thoughtful direction, composition, and styling to elevate how our couples’ most important people are captured.

This rising trend builds on the popularity of editorial couple portraits, extending the same thoughtful, cinematic aesthetic to bridal parties, families, and close friends. Here’s why more couples are asking for it, and how you can include it in your wedding day.

What Are Editorial Group Portraits?

An editorial group portrait refers to a wedding group photo that’s styled and photographed with intention, much like what you’d find in a fashion magazine. Rather than simply documenting who was present, these portraits focus on composition, mood, and storytelling.

Common traits include:

• Symmetry or strong geometric framing

• Consistent colour tones or textures in wardrobe

• Use of architectural backgrounds or negative space

• Thoughtful posing and expressions

• Mood lighting or directional shadows

Why Editorial Group Portraits Are Gaining Traction in 2025

An Evolution of Editorial Couple Portraits

Editorial-style couple portraits have been trending for years. Now in 2025, we’re seeing that same high-fashion aesthetic expanded to include group shots; giving the full bridal party or family a magazine-worthy treatment.

Elevated Look Without Feeling Overly Formal

These portraits still feel polished, but not stiff. With relaxed poses and careful direction, the final image captures personality while still looking stylish and timeless.

Visually Cohesive Wedding Albums

When group portraits are captured with the same level of thought and direction as the rest of your imagery, it contributes to a wedding album that feels cohesive, intentional, and elegant.

Perfect for Social Sharing

These types of images are eye-catching and scroll-stopping on platforms like Instagram or Pinterest. It makes them a smart choice for couples who care about aesthetic storytelling.

How to Incorporate Editorial Group Portraits into Your Wedding

To get the best results, you’ll want to plan ahead with your creative team:

• Choose a Photographer with Editorial Experience:
  Not all photographers specialise in editorial-style work. Look for someone whose portfolio shows strong direction, group posing, and a mix of documentary and stylised images.

• Set the Scene:
  Choose a location that offers space, texture, or architectural interest. Think staircases, open courtyards, rooftop views, or clean minimalist backdrops.

• Coordinate the Styling:
  While everyone doesn’t have to match exactly, a consistent colour palette or theme helps bring the group together visually. Pay attention to fabrics, accessories, and silhouettes.

• Schedule Time for It:
  Because these shots are more deliberate, allow a bit more time than you would for casual group portraits. It’s worth it for the result.

Final Thought: A Trend That’s Just Getting Started

Editorial group portraits are still emerging, but they’re quickly becoming a favourite among couples who want something visually distinctive and creatively styled. As weddings continue to focus more on design, fashion, and storytelling, this trend is expected to keep growing throughout 2025 and beyond.

If you’d like to see more examples, feel free to check out Renny & Andy’s and Roxy & Isaac’s weddings.